Finding the right email newsletter service is crucial to working out what works best for your business. That said, just because one email marketing solution is popular doesn’t mean it’s the right fit for you.
Comparing one service to another is sure to be an overwhelming task, so we’ve done the hard work and detailed the critical aspects of an email newsletter service to look out for.
When choosing the best email service, look for the following essential things:
• Easy to use: If an email marketing service isn’t easy enough for you to use, you won’t be able to achieve the results you need for your business. At the same time, the service you choose should have good customer support for when you need it.
• Automation features: All the best software on the market offer solutions to automate your email marketing campaigns. Look at the automation offered by each provider and work out, which suits your needs best.
• Different Industries: Some email services are geared towards specific industries. For example, Keep is aimed at marketing and sales, while ConvertKit is best for publishers. If a service isn’t aimed at your particular industry, you’ll need to find a solution that’s a better fit for your business.
• Overall price: Naturally, you’ll have a budget you need to stick to, so check the pricing for each service carefully before making a decision.
Now that you know what to look for let’s compare the best email newsletter services for your business.